If you observe there are millions of websites, but only a few get noticed in search engines. Those who have higher SERPs get reorganization whereas others are just un-noticed. Thus, if you want to be really successful, then you should get a search engine friendly website design.
Search Engine Friendly Website Design:
Personally, I’m of the opinion that a good search engine friendly website design goes a long way. It even gives a good plan to project your content. But, how to make a search engine friendly website design?
Here is the list of 10 must follow tips. One can even call them as rules to design a search engine friendly website.
Tip 1 – Get A Search Engine Optimized Website Template:
It is always advisable to get search engine optimized website template. Make sure that all your web pages use the same website template.
Tip 2 – Use CSS:
Instead of using heavy coding, it is preferable to use a CSS for your site. It simply controls the layout of the whole website.
Tip 3 – Use Meta Tags:
Even though there is a discussion going on with the use of META tags, it’s definitely a great way to communicate with the search engines.
Tip 4 – Avoid Flash:
Flash and java scripts may produce good color to the website. But search engine robots find it difficult to read flash sites.
Tip 5 – Simple Navigation:
Provide a simple navigation. Make your site user-friendly to the visitors, then it eventually be search engine friendly.
Tip 6 – Use less Number Of Images:
Some argue that a picture or image can say thousands of words. But in order to be a search engine friendly website design, you should use less number of images. Otherwise, there is a danger of slow loading of website due to higher file size of the image.
Tip 7 – Put Sitemap:
A sitemap tells search engine robots about your website. All the three major search engines have approved the usage of sitemaps.
Tip 8 – Validate HTML:
Some might say that the popular search engines like Google, Yahoo are not validated so there is no need of validation of a website. However, if you validate, it is easy for search engine robot to see all your code and index it. This helps in browser compatibility.
Tip 9 – Screen Compatibility:
Screen resolution and page layout is another important rule to make a search engine friendly website design. In most cases, 1024X768 is the screen resolution but in some countries there are higher and lower resolutions too. Instead of fixed width, you should opt to a flexible design that adjusts to the size of the browser window and different screen resolutions.
Tip 10 – Keyword Usage:
Don’t just sprinkle the keywords here and there. Use keywords, keyword phrases, and synonyms to tell what actually your site is about. Don’t follow the wrong and black hat seo concepts like keyword density.