Link building secret – Just one high-quality backlink is better than hundred low-quality links.
You can save a lot of time and effort by focusing energy on acquiring high-quality authoritative links. Instead of following the golden rule, we end up procuring a large quantity of low-quality backlinks unrelated to our websites.
Link Building Secret:
Don’t bother on how to acquire links. You can build backlinks either manually or purchase software that automates your submission process. This software will just make a list of online guest books, forums, blogs, directories, and other link sources. And submit your website like a robot.
However, this type of activity is often labeled as spam by search engines. And therefore, should be avoided. Search engines are becoming increasingly sophisticated with artificial intelligence. They are capable of finding the difference between natural relevant links and unnatural-irrelevant links typically submitted by software.
Just one or two high-quality backlinks provide the same or even greater SEO benefit than hundreds of low-quality backlinks.
Google PageRank & Authority:
All the major search engines, particularly Google, embrace this approach to link building. Google uses a numerical system called PageRank or PR. It expresses an opinion on the relative authority of a web page. Google assigns every web page on the Internet a PageRank value of 0 through 10 based on a calculation of the quantity and quality of backlinks.
Typically, the higher the number and quality of backlinks, the higher the PageRank. When prospecting link partners, you can easily check PageRank of their page and get a general feel for how important that link may appear in Google’s eyes.
You can easily check a site’s PageRank by installing the Google Toolbar. Many industry insiders opine Google and other leading search engines rank websites on TrustRank methodology which are otherwise related to authority.
Is There Any Shortcut To One Way Link Building?
Effective link building is important for the success of any online business. To achieve success, you need to build links and get coverage for your site on the web. Whether it may be a small or big website, you need to build backlinks and promote your site.
Some adopt blogging and others use social media to promote their websites. Some prefer link exchange schemes and even link farms. This is nothing but link building. It requires investing a lot of time. Everybody agree that we do all these sorts of practices only to gain good search engine ranking.
Over Usage of Link Building:
Maybe due to stiff competition or any other reason, link building techniques got overused. Nobody is taking care of value or credibility in those adopted techniques. Just remember that overdoing it will not serve any purpose. The search engines would take a serious call on it. In fact, your website may get penalized for such wrong approach of link building.
With effective link building, you not only get good search engine rankings but also increase your web traffic. If you can advocate good link building practices, then you can get potential customers. Thus, over-usage of link building techniques will not only hurt search engine rankings but also make it ineffective in conversion.
Mix of Strategies:
Don’t limit yourself to a single approach of link building. Be natural by using a mix of strategies. For example, some webmasters use Stumbleupon and always rely on it and as a result, get banned due to SPAM. Instead of such solo strategy, you should opt for an appropriate mix so that the whole process looks natural.
As there’s no shortcut for success, so the same principle applies to link building. However, SEO Software like Internet Business Promoter can provide you an excellent assistance in making your things easy and skyrocket your SERPS.
Latest Important Update:
This is to inform that Google has officially removed Google PageRank from its toolbar. Though visible PageRank is removed, Google will continue to use PR scale in its algorithm.