Tracking and testing is a must to make the most of Google Adwords campaign. It is a cast-in-stone golden rule that whenever you are running any kind of PPC campaign, you should always be tracking and testing all of your results. Neither of these operations need be excessively complex or … [Read more...]
PPC Advertising Campaign – How To Adopt Scattergun Approach
Make an effective PPC advertising campaign at Google Adwords. Let’s imagine that you have decided to focus all your efforts on driving dirt cheap clicks from Ads that are featured on sites within the Google content network. You, therefore, go back to the ‘Edit Campaign Settings’ screen and … [Read more...]